Grameen Foundation, Google, MTN Launch Mobile Services for Uganda's Poor

Grameen Foundation has announced the launch of a suite of mobile phone applications developed with Google and MTN Uganda (MTN) that deliver services and information that were previously unavailable to Uganda’s poor and disadvantaged communities. The services are SMS-based and designed to work with basic mobile phones to reach the broadest possible audience. Users can access the services quickly and privately at the time of their choosing and search relevant content on-demand, like someone with access to the Internet.

This launch makes available the first suite of applications resulting from an endeavor initiated by Grameen Foundation 18 months ago called the Application Laboratory (AppLab). The five mobile phone applications provide real-time health and agricultural information and a virtual marketplace for buying and selling goods and services. This field-based program in Uganda is based on an innovative partnership that strategically combines the resources and experience of Grameen Foundation, Google, and MTN.

The suite of five mobile services, provided using Google SMS search technology and the MTN network, includes:

* Farmer's Friend, a searchable database with both agricultural advice and targeted weather forecasts;
* Health Tips which provides sexual and reproductive health information, paired with Clinic Finder, which helps locate nearby health clinics and their services;
* Google Trader which matches buyers and sellers of agricultural produce and commodities as well as other products.

See AppLab in Action

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